Harley Davidson India Tie Up

Hero MotoCorp and Harley-Davidson are in partnership to make and sell motorcycles in India the worlds largest two-wheeler market.

Harley davidson india tie up. Harley did not take off in India due to the high price points Bajaj pointed out. And in FY2021 it fell to just 680 units - the decline was about 1185 units. Business Hero Harley in tie-up to roll out bikes.

Harley-Davidson fans may still be able to buy the iconic bikes in Indiatheir American maker is in advanced talks with Hero MotoCorp Ltd for sales. On Tuesday Harley-Davidson said it has decided to hand over sales service and distribution of its products to Delhi-based Hero MotoCorp. Harley Davidsons volumes for FY2020 were at about 2495 units.

As part of this collaboration Hero will be responsible for selling and servicing H-D bikes in the country. Earlier the US-based automaker decided to shut down the operations in India but now it seems the brand wants to come back to the Indian. It is also worth mentioning that Harley Davidson launched their first adventure motorcycle the Pan America in India yesterday.

Harley-Davidson could be looking to expand its global footprint and drive down costs via a tie-in with an Indian manufacturer like Mahindra Mahindra By Ollie Barstow Wed 9. The Harley Davidson line-up for 2021 ranges from the cheapest offering the Iron 833 to the most expensive offering the Road Glide Special. Hero MotoCorp Ltd Indias top two-wheeler maker will sell Harley-Davidson Inc.

This official announcement now states This arrangement is mutually beneficial for both companies and riders in India as it brings together the iconic Harley-Davidson brand with the strong distribution network and customer service of Hero MotoCorpThe biggest benefit that we are expecting is the new bike that might emerge out of this tie-up. The tie-up announced by Harley-Davidson with Hero MotoCorp is part of the corporate makeover by the American cruiser bike brand which involves exits from nearly 40 global markets. Earlier we had about 21 models and now it shrank by more than half to about 10 models.

The company says that the harley bikes business in India is proving to be a loss deal for them and that is why the company is now preparing to tie up the bag. With the tie-up Hero MotoCorp will become the official distributor for Harley Davidson in the country via exclusive HD dealers existing Hero. Motorcycles in the country as the US automaker renews its stint in this potential growth market for premium motorcycles.